We need a style guide that includes specific colors, fonts, and other graphic design elements in formats we can use in print and digital. We're looking for a volunteer who's excited about our mission and has experience with brand and voice. This is a highly visible project that will impact us for a long time! This style guide may also include the following:
-Rules and guidelines for staff and board members to maintain brand consistency
-Tone and voice guidelines and examples
-Formatting examples
-Grammar, spelling, and punctuation preferences
-Instructions for utilizing the brand style guide based on communications channel or stakeholder
-The value of a consistent brand and voice

Yaffa Cultural Arts Inc is nearing its 32nd year as an arts-in-education organization. Although we've long seen ourselves as the "little engine that could," what began as a small, grassroots effort has evolved into a well-oiled machine, though we remain a close-knit team. At this stage, this project is a priority for Yaffa because it will ensure we stay current with updated trends and technology.

This project is instrumental in helping us achieve our organizational goals and further our mission by addressing key challenges and unlocking new opportunities. By implementing this initiative, we can enhance our operational efficiency, improve service delivery, and expand our reach to better serve our community. It also lines up with our commitment to the arts, innovation and continuous improvement, enabling us to stay competitive and fulfill our mission more effectively. Ultimately, this project will strengthen our capacity to make a lasting impact and advance our core objectives.

This project is a great investment of our skilled volunteers' time because it allows them to apply their expertise in a meaningful way, directly contributing to our mission. By engaging in this initiative, they can make a tangible impact, helping us achieve key milestones that would be difficult to reach without their specialized skills. Additionally, this project offers our volunteers the opportunity to develop their own abilities, collaborate with like-minded individuals, and see the direct results of their efforts, making it a rewarding and mutually beneficial experience.We'll share our branding goals and our target audiences. Our team will also come prepared with examples of brands we like. We'll share some of our past marketing materials. During the interview process, we'll ask to see your portfolio and examples of your graphic designs.