Complete these steps to get the most out of Taproot Plus

APPLY

Send the below info, and if interested, the nonprofit will select a time for a phone interview. You'll get a confirmation with everything you need to know.

CONNECT

You'll have a 30 minute call to discuss the scope and deliverables of the project directly with New York Coalition for Healthy School Lunches Inc. (DBA: Coalition for Healthy School Food), and for them to confirm you're a good fit.

START

Once accepted, you'll be able to get right to work. We will check in with you periodically to make sure you have everything you need.
APPLY
CONNECT
START
New York Coalition for Healthy School Lunches Inc. (DBA: Coalition for Healthy School Food)
4 - 5 weeks
Can be done remotely
New York, New York
Marketing Strategy

Posted August 02
Member since 2019-04-20

Project Overview

Each year the Coalition for Healthy School Food holds a vegan food tasting event. This year it's October 24th. Our biggest challenge is promoting it and getting the numbers of people there that we would like. We have our "regulars" which is great, but we need to grow and can accommodate more people at the event. We need a combination of marketing and PR help to spread the word about our work and about our event so that more people will support the important work we are doing.

Hungry kids need healthy school food. Kids, their parents, teachers, other staff, and food service personnel have a lot of misconceptions about food and nutrition. We teach the whole school community that they are largely in charge of their own health destiny, and how the food industry and food politics impacts the food we eat, even the food that is available in schools. We have all the pieces in place for change but the only thing we lack is an effective PR and marketing strategy to bring more supporters on board. Can you help? Our event date and location are set, and we are making plans for the evening. We need help in how to reach new audiences, and to get ticket sales going once they open up.

More...

Nonprofit Overview

The Coalition for Healthy School Food (CHSF) is a 501 (c) (3) nonprofit that promotes plant-based foods and nutrition education in schools, to teach the whole school community about the effect of our food choices on health, the environment, equity, and other social justice issues.

Skills

Marketing strategy
Social media strategy
Sales
Public relations
Communications
Media relations