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Marketing Strategy

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Content Management Google Analytics Marketing Management

Published Date

Posted
Environment

SEO Trouble-Shooting & Recommendations

Project
Remote
Unite to Light
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* 1 person has applied to this opportunity
We would like help with our Search Engine Optimization. Specifically, we have noticed that our website is not properly indexing on Google Search Console and need a volunteer to:
1. Help get our webpages to index properly
2. Train us so we know how to maintain it going forward

We are also interested in any other SEO advice or suggestions that would help enhance our website's searchability.



We are a small nonprofit with a global reach. Our website is one of the main tools we use to attract new donors and customers as we sell our solar lights and solar phone chargers on a Buy One, Give One basis: for every one we sell, we donate one to a person living without electricity. We have dedicated a significant amount of time to building a beautiful and in-depth website, we also have a Google Ad Grant for $10,000 per month, but if our site is not indexing appropriately, we are missing out on search traffic that could be coming our way! We need a volunteer to help get our SEO working appropriately and train us so we can take care of it going forward.



We have a robust website, Google Analytics (GA4), Google Search Console and Google Ads all set up and running. The project will be implemented in real time, and our team plans to continue any necessary steps to keep up our SEO after the project is complete. We plan to allocate 1-2 hours for onboarding, 1-2 hours per week during implementation, and then whatever the Volunteer is willing to undertake for staff training.

Unite to Light

Location

Santa Barbara, California

Website

https://www.unitetolight.org/

Member Since

Apr 2024

Completed Taproot Plus Partnerships

0

Organization Mission

Unite to Light envisions a world where every person has access to clean, affordable light and energy. We provide low cost solar lighting and energy to people living without electricity to improve global health, education, prosperity, and fight climate change. We focus on projects that help children study at night, reduce greenhouse gas emissions, equip midwives with life-saving tools, and offer relief to refugees and others suffering from disasters or experiencing homelessness.

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