SEO Audit, Recommendations, and Training

We’d like to work with an SEO volunteer to strengthen our online presence and make it easier for seniors, caregivers, and the wider community to discover our services and programs. By contributing a few hours each week, your expertise will directly support our mission of creating a safe space to care for and protect seniors from neglect, abuse, and fraud.

Project tasks will include:
-Conducting a focused SEO audit of our website.
-Identifying and recommending high-impact keywords connected to our core services (care, support, protection, and quality of life checks).
-Optimizing website content, titles, and metadata for improved visibility.
-Sharing practical guidance on link-building and local SEO strategies.
-Creating a simple SEO reference guide our team can continue using after the project.

Your contribution will help ensure that more seniors and families can find and benefit from the resources we provide, amplifying our reach and deepening our community impact.

This project directly supports our mission of creating a safe space to care for and protect seniors from neglect, abuse, and fraud by ensuring our services are accessible to those who need them most. Many seniors and their families search online for help during moments of urgency—whether for care, support, protection, or quality of life checks. By improving our website’s visibility, we can connect with them faster and provide critical resources at the right time.

An SEO Specialist volunteer will play a key role in amplifying our reach and extending our impact beyond word of mouth and local networks. With stronger search rankings and optimized content, we’ll be able to reach not only seniors in distress but also caregivers, community members, and partners who can benefit from or contribute to our mission.

Your contribution will help bridge the gap between our services and the people who need them, ensuring that no senior faces neglect, abuse, or fraud alone.

We have a current live website that is built with no-code Webflow. We are committed to setting this project up for success by ensuring the volunteer has the clarity, resources, and support needed to make meaningful progress. Our team is fully prepared to collaborate, provide timely feedback, and supply any background information that will help guide the process.

To keep things smooth, our Talent’s Advocate and Web designer advocate will serve as the main point of contact, ensuring consistent communication and support. All recommendations and strategies will be implemented and maintained by our team after the project concludes.

The outcomes of this project will not sit on a shelf—we plan to directly implement the volunteer’s SEO recommendations into our website content and digital outreach strategy. This way, their work will continue to support us long after the project ends, helping more seniors and families find our services when they need them most.