TAVI + TRRF Website Audit & Redesign Strategy

We need a volunteer with UX, web design, or marketing experience to conduct a full audit of raineyfoundation.org and deliver a written set of recommendations. This project does not include website design or development — that will be scoped as a separate follow-on project once the audit is complete.
The audit should cover: (1) a benchmark review of the current site against nonprofit UX and conversion standards — navigation, mobile experience, donation and application flow, page speed, and trust signals; (2) a data-backed recommendation on site architecture — whether TAVI should live in a clearly separated section of the main site or as its own dedicated property, given that TAVI operates under a signed clinical partnership agreement requiring its pages to stay religion-neutral while TRRF's general site keeps its Christian, mission-driven voice; (3) a prioritized list of what to fix, keep, and rebuild, synthesizing everything the site has accumulated over time into one clear direction.
Deliverable: a written audit report we can hand directly to the volunteer (or team) who takes on the design phase next.

The Rainey Remembrance Foundation runs The Adult Voice Initiative (TAVI), which funds fluency therapy for adults who stutter — over 3 million adults in the US stutter, and fewer than 25% ever access therapy, with cost as the top barrier. TAVI was founded in memory of Ed Vanko, who lived with a stutter his entire life and never received help that existed. 94% of people form their first impression of an organization from its website, and right now ours isn't giving the adults searching for help, or the donors funding their care, the confidence they need to act. This audit is the foundation for a site that actually converts that first impression into an application or a gift.

Our clinical partnership with Connected Speech Pathology is signed and active as of July 1, 2026, and our board is aligned on a deliberately slow, pilot-first rollout for both of TRRF's programs — this audit is part of that same discipline: get the strategy right before touching design. We'll share our existing site analytics, prior design iterations and the reasoning behind them, our TAVI program materials, and our internal marketing and neutrality-compliance framework on Day 1, so the volunteer isn't starting from zero. Executive Director Brian Rainey is the direct point of contact, available 2-4 hours/week, with a 48-hour feedback turnaround guaranteed. The audit's recommendations will directly scope our next Taproot project, so this work gets implemented, not shelved.